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GoDaddy Rebrand

AGENCY: TBWA/Chiat/Day NY. DESIGN DIRECTOR: Melatan Riden.

GoDaddy is a global internet domain registrar and web hosting company renown for their cheeky superbowl commercials. Our team at TBWA/Chiat/Day NY was tasked to give GoDaddy a new look. We gave the logo a more contemporary and powerful look whilst maintaining the previous logo's humor. I created a set of posters to test out GoDaddy's new look.